At the table · 3 min read
The listing appointment
You are being interviewed against two other agents. Where a card helps, and the one place it can actively hurt.
Where it helps
At a listing appointment you are usually one of three agents seen in a week, and the seller will not remember which of you said what. Anything that makes you findable afterwards is worth having.
- The last slide
- End your presentation on your card at a size the room can scan. They are deciding tonight; make being reachable the last thing they see.
- The leave-behind
- Whatever packet you leave, put the code on the front page rather than burying your number on page nine.
- Reviews on the card
- This is the one appointment where a seller genuinely wants to see what past clients said. Two specific ones beat six generic ones.
Where it hurts
Do not open your phone during the appointment to show them your card. You are asking for six figures of trust; scrolling a phone at the table costs more than the card gains.
Do not lead with the technology. A seller choosing an agent is not choosing a tool, and an agent who talks about their digital business card in the first ten minutes is telling them what they have instead of results.
The card is what they use after you leave. Treat it as the follow-up, not the pitch.
Afterwards
- 1Text a thank-you within the hour, with the card link at the end.
- 2If you win it, swap your card's note block for something about their listing — you will be sending the link to buyers' agents all week.
- 3If you lose it, leave them alone but stay findable. Listings expire, and the agent they remember is the one they can still reach.
Make a card, free
Your details, your colours, your own link and a code you can print. Change it any time and every code you have already handed out shows the new version.
Start mine